Collection: Aoi Seicha

Aoi Seicha is a long-established matcha producer based in Nishio City, Aichi Prefecture, one of Japan’s leading matcha-producing regions. Founded during the Taisho era, the company has over a century of experience in cultivating and producing Nishio matcha.

With deep roots in the birthplace of Nishio tea, Aoi Seicha is known for its meticulous farming practices, careful processing, and strict hygiene standards. From tea field management to stone milling, each step is closely controlled to ensure consistency, safety, and quality.

Today, Aoi Seicha continues to produce authentic Japanese matcha that reflects both tradition and modern precision—clean in flavour, vibrant in colour, and crafted for both everyday enjoyment and formal tea preparation.